Learn how to better your business on Get to Know Your Customers Day.
It's Get to Know Your Customers Day! As a small business, we know the importance of loyal customers. The better you know your customers, the better able you are to tailor your services to your client base. Celebrate Get to Know Your Customers Day on the third Thursday of each quarter, and check out what you need to know about furthering your professional relationship with your customers. Here are a few suggestions to help you improve your knowledge about your customers.
Surveys.
Perhaps one of the best ways to gather intel about your customers is by taking a survey. Create a survey with a few simple questions about your customers and how they like your goods and services. Give out the survey to as many customers as possible so that you can get a better idea of how to tailor your services to the needs of your clientele.
Online Reviews.
Don't underestimate the power of the internet. Not only is your online presence important, but it also helps to give you valuable feedback. Be active on your web pages so that you can get a better idea of what people are saying about your business. It's constructive criticism to help you better your business.
Focus Groups.
When it comes to getting a good idea of how your business can improve to better fit the needs of your customers, consider conducting a focus group. In this sample of customers, you're able to discuss ideas to test how customers would respond to new ideas for goods and services all while getting valuable feedback to improve your current practices.
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